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Ad conversion setups

Set up conversion tracking with vendor templates: Google Ads, Microsoft, Meta, LinkedIn and more.

8 lessonsIntermediateSelf-paced
0 of 8 complete0%
Module 1

Intermediate

8 lessons
  1. 2

    Microsoft Ads (Bing) UET

    Install the Microsoft UET tag template and fire a conversion goal.

  2. 3

    Meta Pixel

    Use Meta's official GTM template and map standard events from your dataLayer.

  3. 4

    LinkedIn Insight Tag

    Install the LinkedIn Insight Tag 2.0 template with your Partner ID.

  4. 5

    TikTok Pixel

    Install the TikTok Pixel template and fire standard events.

  5. 6

    Pinterest Tag

    Install the Pinterest Tag template and pass value/currency on conversions.

  6. 7

    X (Twitter) Pixel

    Install the X Pixel / Universal Website Tag and fire conversion events.

  7. 8

    Reddit Pixel

    Install the Reddit Pixel template with your Advertiser ID.