Lesson 2 of 7
Naming Conventions
Consistent names let you scan and search a container instantly. The most common pattern puts the type first, then the vendor or purpose, then a detail.
A simple pattern
- Tags:
GA4 Event - purchase,Ads - Conversion - signup. - Triggers:
CE - purchase,Click - nav CTA. - Variables:
DLV - ecommerce.value,Const - GA4 ID.
Do
- Lead with the type, so lists group naturally
- Use the same abbreviations everywhere
- Name by what it is, not who made it
Avoid
- Default names like Untitled Tag
- Personal shorthand only you understand
- Renaming schemes that change month to month
Key takeaway
Pick a "Type - Vendor - Detail" pattern and apply it to every tag, trigger and variable. Sorting and search do the rest.